The on-going collaboration between Pharrell Williams and Adidas has been a successful one, going from strength to strength. Since the introduction of the first NMD with Pharrell back in 2016, it has been one of the most sought-after collaborations, up there with Kanye West’s infamous Yeezy’s.
Pharrell Williams is one of best creative minds in not just music but also fashion and the latest installment in his Adidas collaboration has done nothing but cement this position. After numerous sneak peeks and rumours, it was announced that the NMD Trail would be the latest sneaker from Pharrell and Adidas. Built with Primeknit uppers allowing for a breathable and comfortable sneaker, with a supportive TPU cage, this sock-like silhouette has boost cushioning further pushing Adidas’ new technology that has taken the sneaker world by storm. With four of these sneakers already released and more on the horizon, this alliance is not ending anytime soon. The collaboration drew inspiration from the hiking culture of Los Angeles, thus presenting a visually-striking line of sneakers with a sole that uses a rigged cut that helps with grip when running or hiking. Available in limited quantities, the sneakers are incredibly in-demand.